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Lizhi taps Ant services to enhance copyright protection
Audio tech platform leverages blockchain technology to secure podcast content
9 Apr 2021 | The Asset

Lizhi Inc., a Nasdaq-listed audio tech platform in China, has entered into a partnership agreement with AntChain, a blockchain-based technology brand under Ant Group, to facilitate copyright protection of podcast content.

Under the agreement, Lizhi Podcast will connect to AntChain’s digital copyright services platform and obtain AntChain’s blockchain solutions to provide greater copyright protection options for its content creators.

Marco Lai, Lizhi’s founder and chief executive officer, says: “By joining the AntChain-powered digital copyright services platform, we are aiming to leverage the immutable and decentralized characteristics of blockchain technology to strengthen the copyright protection of Lizhi Podcast’s original content. Additionally, in an effort to reduce the risks of copyright infringement for content creators, Lizhi plans to help those creators who publish original podcasts on Lizhi Podcast to register and certify their works on the AntChain platform at no cost."

Guangzhou-based Lizhi is a user-generated content audio community that includes audio-based social networks and podcast content portfolios.

“We believe that a well-established copyright protection system will form a critical basis for content creators to create and deliver captivating content offerings in the long term. We expect our cooperation with AntChain could provide a better content ecosystem to our content creators while further enhancing the competitiveness of Lizhi Podcast in the industry,” Lai adds.